Originally Sabi Sushi, this Japanese restaurant had so much heart and soul that was not coming out through the old logo. Through an extensive brand discovery phase, we uncovered the essence of Wabi Sabi, and brought it to life through groovy type, coastal inspired language and bright colours.

The new brand and signage has already created a stir in Ocean Shores, and the food is as good as ever, so please check them out.

Sushi photography by the amazing Nelly Foto.